Ep 8: Cedric Bru (CEO Taulia)
Navigating Crises and Reinventing the Business
Given the push for liquidity, we wanted to find founders who could provide stories around M&A and Cedric was a perfect example. His journey at Taulia, leading to a successful sale to SAP in Jan 2022, serves as a remarkable example in this space.
During the podcast, Cedric shared valuable insights on his career progression, from the early stages to becoming the #CEO of Taulia. We delved into various strategic aspects, including building effective teams, driving performance for executives and teams, and navigating channel partnerships. The conversation also touched upon the significance of keeping strategic options open and effectively managing the Board and stakeholders in an M&A setting.
This episode is a must-listen for founders and operators seeking practical advice on strategic decision-making and leadership. Tune in and subscribe for a masterclass on achieving successful outcomes in the business landscape.
1:29 - Cedric’s journey into entrepreneurship and going from big company to startup
18:39 - Embracing the possibility of failure when running a startup
23:40 - Developing a high performance culture
35:28 - Putting your imprint on the business as a new leader
46:15 - Navigating the Greensill Crisis
53:10 - Work life balance
1:03:34 - Advice to start companies in a challenging macro